How It All Got Started

Located in Arizona , Airguns Of Arizona started as a small gun shop in 1977 and has grown into an industry-leading internet retailer of nearly 200,000 Shooting, Hunting, and Outdoor products. Our 400,000 sq ft, state of the art, distribution center provides fast, accurate, secure, low-cost shipping for our Customers. We are a fast-paced, continually improving, family-owned business with instilled family values like honesty, integrity, and respect for others.

From time to time I am asked to relate how Airguns Of Arizona got its start. Most people think it was a great stroke of genius, but it wasn’t. Simply stated, the beginning of the Company was a little bit of a dream and a lot of circumstance…

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Customer Satisfaction

At Airguns Of Arizona, Customer Satisfaction is our #1 Operational Goal and we tirelessly work to meet or exceed our Customer Key Requirements. Many companies don’t measure Customer Satisfaction. We both measure it and proudly display it because we put Customers first and that’s the way it’ll always be at Airguns Of Arizona.

If a Company values Customer Satisfaction, it should also value Employees; pay them well, provide training and development and treat them right — Employee Satisfaction is our #2 Operational Goal. We treat our Suppliers as partners because Supplier Satisfaction is our #3 Operational Goal. Of course, Operational Goals #2 and #3 support Operational Goal #1. We realize our responsibility to provide leadership to the industry and to ‘give back’ to the industry and community. We support the Shooting / Hunting Sports Industry by donating 50% of our pre-tax profits, mostly to help fund youth shooting programs. We also support our local community.

Our Operational Goals

From the time we began to formally state our Operational Goals, Customer Satisfaction has always been #1. There aren’t many companies in our industry that measure Customer Satisfaction, so we benchmark with the best internet companies in America, and I am pleased to say we are right there with them.

Great Customer Satisfaction is no accident; it’s the result of planned and methodical execution of all things important – of listening to Customers and of continuously improving. At Airguns Of Arizona, we adopted the Malcolm Baldrige National Quality Award Criteria in 2006 and set a goal to apply for and improve enough to receive the award in 2009. We applied for and received the Missouri Quality Award (a Baldrige-criteria state program) in 2008 and applied for and received the Malcolm Baldrige National Quality Award in 2009, meeting the goal we set in 2006. Airguns Of Arizona journey of continuous improvement didn’t end there; in 2015 we earned, for a second time, both the Malcolm Baldrige National Quality Award and Missouri Quality Award. In 2021, Airguns Of Arizona earned the Malcolm Baldrige National Quality Award a third time, becoming the second company in the history of the award to achieve that honor. Those of you in management, engineering or operations know the significance of Baldrige to Customer Satisfaction.